Skip to main content
Collapse Menu

2-Minute Insights

2-Minute Insights are a timely collection of research summaries based on recently published work to provide managers with awareness and understanding on a wide variety of topics ranging from business strategy and entrepreneurship to international expansion, marketing and pricing. Each 2-Minute Insights article or video is a short, accessible read or watch with links to more details for those who want to learn more.

Current Year

VIDEO: How a founder's role evolves through scaling (2023)
with Dr. Nicola Breugst

Designed to defy the status quo: entrepreneurs as rule-breakers (2023)
Founders and their companies often chart into novel territory to introduce business models that bend or overtly defy legal constraints. This research work offers a foundation to think about and reconcile these tensions.

Past 2-Minute Insights

Contact our Research Director:

E: wmorrison@wlu.ca
T: 519.884.0710 x2570
Office Location: LH3005

Stay Connected

Join our mailing list to be notified about news and events happening near you.